Use a linket instead of a domain.
1. Shorter. Only 2 extra chars – [ and ]. Dot com TLD has 4 extra chars – dot and com. The shortest domains use country codes for TLD => 3 extra chars = dot + 2 for the country.
2. Linkets are in all languages.
[ محمود علي ] (Arabic)
[सुनील मेहता] (Hindi)
Domains have English and Roman bias.
3. Tighter focus.
A TLD can be irrelevant to the brand. Like [Ramen] compared to ramen.xyz.
4. White space => more readable brand.
[Top Player], not topplayer.com.
5. No US bias.
TLDs reserved for US = .edu, .gov, .mil.
Linket fights injustice. You want a domain, its owner wants $12,000! Only affordable to well funded startups. Founders from historically disadvantaged origins raise less.
Instead get a linket like [Hairbrush] for $15.
First come. First served.
Linket looks for investors. Ask Dr Wes Boudville
LinketTM is a C Corporation in Delaware.